Rewards-based Difference
Rewards-based ads double mobile advertising engagement: report By Lauren Johnson June 18, 2013 Consumers who engage with rewards-based advertising are more likely to click on and interact with mobile ads than the average mobile user, according to a new report from...
Are People Addicted to Social Media?
These figures reveal the huge black hole that our time disappears into when we visit Facebook, Twitter or YouTube or other social media sites. One in every nine people on Earth is on Facebook ( This number is calculated by dividing the planets 6.94 billion people by...
Whats New in Social Media Marketing
Click on the link below to read the 2013 Report by Social Media Examiner! The top two benefits of social media marketing are increasing exposure and increasing traffic. It's packed full of information that we're sure you'll enjoy. 2013 Social Media Marketing Industry...
Growing with Social Media Marketing
The key to an effective marketing campaign is reaching your targeted audience effectively. This is true with all marketing strategies from radio to tv to print and email marketing. Facebook is a hot trend with the option of online marketing. In the last few years it...
SEO
Search Engine Optimization is the effort put into your website’s structure and content to achieve higher search rank without paying for (PPC) pay per click advertising. In the beginning, search engines would crawl the entire internet, jumping to a new webpage by...
Blogging
A blog can be a powerful upgrade to your website, bringing added value for your visitors and fresh content for robots to pick up on. When you make changes on your website and add new content, search engines have previously unread information to index. Search engine...
Why direct mail may not work
That's right! For years we recommended direct mailings but research shows that if you only send out one mailing to a new prospect your response will be very disappointing. To be effective you need to send mailings to the same list a minimum of six times, so if you...
Top 5 mistakes made by small business owners
1) Finances: Many small business owners are natural do-it-yourself experts and cut corners on professional marketing collateral and try to do it themselves. 2) Technology: They don't understand technology so they avoid it or think they cannot afford to hire an outside...
Why even have a website?
If you don't plan on growing your business it may not be necessary to even have a website. A good website will attract visitors but a great website will convert visitors and be your spokesperson for you 24 hours a day that will lead to growth. But don't try to do this...