by Paul Pennington | Dec 10, 2018 | Helpful Tips, online marketing
We put together a few fun facts of the Impact of Video Marketing. • Searches related to “How To” on YouTube have grown 70%. • 80% of consumers believe demonstration videos are helpful when making a purchase. • 59% of exec’s say they would rather...
by Paul Pennington | Apr 10, 2016 | Helpful Tips, Website
The Importance of Website backup Before we reskin or update a website, we backup everything because it is a good practice. Years ago when we started building websites there was no such thing as a website backup because the files were already saved on the computer from...
by Paul Pennington | Apr 27, 2013 | Helpful Tips
Search Engine Optimization is the effort put into your website’s structure and content to achieve higher search rank without paying for (PPC) pay per click advertising. In the beginning, search engines would crawl the entire internet, jumping to a new webpage by...
by Paul Pennington | Apr 27, 2013 | Helpful Tips
A blog can be a powerful upgrade to your website, bringing added value for your visitors and fresh content for robots to pick up on. When you make changes on your website and add new content, search engines have previously unread information to index. Search engine...
by Paul Pennington | Apr 15, 2013 | Helpful Tips
If you don’t plan on growing your business it may not be necessary to even have a website. A good website will attract visitors but a great website will convert visitors and be your spokesperson for you 24 hours a day that will lead to growth. But don’t...